Academische Forschung

Im Anschluss an die in den 1970ern vom Scandinavian Institutes for Administrative Research (SIAR) – der zu dieser Zeit führenden skandinavischen Managementberatung - geschaffene Tradition, liefert Strategica in Zusammenarbeit mit der SIAR Stiftung akademische Forschungsbeiträge zu wichtigen Thematiken der Managementwissenschaft, beinhaltend:

1. Strategieformulierung
2. Fähigkeit von Menschen Veränderungen umzusetzen
3. Corporate Governance

Es freut uns, unsere Erkenntnisse und Forschungsergebnisse mit der wissenschaftlichen und wirtschaftlichen Gemeinschaft zu teilen. Das Buch "Strategy Through People" von Alexander Martirosyan, wurde 2006 in den Vereinigten Staaten publiziert.

"The book delves into how companies achieve economic success while developing healthier business environments and encouraging collaboration between people. Using real-life examples and observations the author thoughtfully builds the case of how businesses can increase the value of their external contributions. Markets are competitive, Martirosyan points out, but they should also be collaborative.

A purpose-driven company organized around people, is capable of delivering superior results regardless of the times and situations. Being a purposeful business requires a major cultural shift, which serves to make people the co-owners and the beneficiaries of a company's accomplishments. The best way to invest in the future, Martirosyan concludes, is by strengthening the network of ethical relationships today."

"What I find most interesting with the book is that I see it as an interesting contribution to the integration of strategy, business and people, written from a new position/ perspective/ the east european/ Russian perspective…Interesting for Russians but also for Europeans interested in understanding Russian experiences on strategy"
Per-Hugo Skävad, Professor, Department of Business Administration, University of Lund

"I immensely like the central message, which I think it is a very important one… playing sustainable plus-sum games depends on the human environment. Conversion of people is a very slow business which is equivalent to raising the moral capital of the community. There are always cynics, free riders and bad apples around. That's why we need control, but it should not be preventive. People must be allowed to learn by honest mistakes."
Gustav von Hertzen, MSc, Ph.D. (Hon), Former President of Cultor OY

Mehr Informationen über das Buch finden Sie hier (